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October Holidays, Events, and Awareness Dates to Keep on Your Radar

Welcome to fall! With the official start of autumn, it’s time to begin thinking about fall events that might not yet be on your radar. As the air gets crisper and days get shorter, we’re not far from the holiday season. Here’s a full selection of October holidays, events, and awareness dates that will keep your business or organization top of mind with clients and business partners as the season changes. They’re well suited for promotional campaigns and giveaways, and they range from fun occasions to more serious, meaningful remembrances.


Daily Awareness Observances & Holidays

October 2-4 – Rosh Hashanah

Rosh Hashanah, which means, “Head of the Year” in Hebrew, is the Jewish New Year. It is the first of the High Holy Days, also known as the Days of Awe, which typically take place in early autumn.

October 11-12 – Yom Kippur

Considered the holiest day in Judaism, Yom Kippur is also known as the Day of Atonement. Jewish people observe this important holy day with fasting and prayer, often spending much of the day at synagogue services.

October 16 – World Food Day

World Food Day, celebrated each year on October 16, is a day of action against hunger worldwide and an opportunity to promote the belief that access to food is a human right. Observance events include hunger walks, World Food Day dinners, meal packaging events, and food drives.

October 17 – International Day for the Eradication of Poverty

Begun by the United Nations in 1993, the International Day for the Eradication of Poverty promotes awareness of the need to eradicate poverty and destitution in all countries. Poverty eradication is one of the core Millennium Development Goals as well as the developing Sustainable Development Goals adopted by the UN.

October 17 – National Boss Day

Begun by the U.S. Chamber of Commerce in 1958, National Boss Day is an opportunity for employees to thank their bosses for being fair and kind and throughout the year, with the goal being to strengthen intra-office relationships between managers and their employees.

October 24 – United Nations Day

United Nations Day marks the creation of the United Nations with the adoption of the UN Charter in 1945. It is celebrated with a special UN Day Concert at the United Nations General Assembly Hall. Public monuments worldwide are often lit up in blue to promote the message of peace, development, and human rights.

October 31 – Halloween

Celebrated each year on October 31, Halloween is a children’s holiday in which kids dress up in costumes and go trick or treating in their neighborhoods. Homes and businesses often get into the spirit with pumpkin decorations and toys as well as other Halloween accessories.

Weekly Awareness Observances & Holidays

October 3-7: Customer Service Week

Begun by the International Customer Service Association in 1984, National Customer Service Week is a great opportunity for businesses to promote quality customer service and recognize the talent and dedication of their customer service reps.

October 9-15: Fire Prevention Week

Established to commemorate the Great Chicago Fire of 1871 that killed more than 250 people, Fire Prevention Week promotes education on fire safety. This year’s theme is “Don’t Wait—Check the Date! Replace Smoke Alarms Every Ten Years.” It’s always a good idea to check your smoke alarm and refresh fire safety best practices.

October 12-18: World Rainforest Week

As tropical forests around the world are threatened by unsustainable logging practices, World Rainforest Week seeks to promote awareness of the situation and encourages people to take action. Communities around the world mark the occasion with documentary screenings, petitions for change, classroom presentations, and other special events.

Monthly Awareness Observances & Holidays

Breast Cancer Awareness Month

Breast cancer affects many women, and Breast Cancer Awareness Month aims to increased awareness of the disease and how it can be detected in its early stages. Communities organize fundraisers, share educational resources, and offer support to women so they can learn how to protect themselves from breast cancer.

Cyber Security Awareness Month

Cyber security is a major issue for us all. As of this writing it looks like Yahoo may have suffered a massive data breach affecting several hundred millions users. National Cyber Security Awareness Month encourages us to learn how to stay safe online, protect our personal information, and identify hoaxes or exploits we may come across. To learn more, visit Stop Think Connect.

Domestic Violence Awareness Month

Observed each year in October, Domestic Violence Awareness Month aims to raise awareness about domestic violence and how it impacts our relationships, our families, and our communities. Many people volunteer or donate to domestic violence prevention organizations, and advocates wear purple on October 20th, which is known as #PurpleThursday.

Employee Ownership Month

Employee Ownership Month is an occasion for businesses to recognize the many ways in which employee ownership, and having a stake in the company’s success, can help everyone within the organization align toward a common goal over the short and long term.

LGBT History Month

Celebrated each year in October since its inception in 1994, LGBT History Month is a month-long observance of lesbian, gay, bisexual and transgender history—including the gay rights and civil rights movements. It includes National Coming Out Day, which is celebrated on October 11. It also marks the anniversary of the first march on Washington by LGBT people in 1979. Since then, it has become a national coordinated effort to highlight exemplary role models from the LGBT community.

National Animal Safety and Protection Month

National Animal Safety and Protection Month is an opportunity to raise awareness about the importance of caring for both domestic and wild animals. People may mark the occasion by learning about how to microchip their pet so they can be reunited if they should be separated, create a pet disaster plan that includes their pet’s safety needs, volunteer at a local animal shelter, or foster a pet in need of a loving home.

National Book Month

Love reading? Then National Book Month is for you. Schools and libraries offer special events on reading and literacy around this time, but it’s also a great chance to pick a book off the shelf (or download one onto your tablet or e-reader) and get lost in a fascinating novel or biography. It’s also a nice prelude to National Novel Writing Month (NaNoWriMo), which takes place in November.


Wondering if there are promotional products that might be a good fit for fall or the upcoming holiday season, or do you have a particular project or campaign on your radar we can help with? Don’t hesitate to reach out to us for advice. If you have an idea in mind that might benefit from some creative brainstorming, we’d be happy to share some recommendations. Connect with us on Twitter and Facebook or call us at 877-881-6845 and we’ll be glad to advise you on custom branded promotional products that can represent your brand with style and grace.

August Holidays, Events, and Awareness Dates to Keep on Your Radar

August is almost here, and with it, the height of summer. A lot of folks are enjoying well-deserved vacations, and many of us are also beginning planning for back to school. The much-anticipated Rio Olympics are also about to kick off as well, sure to thrill sports and athletics observers alike. As we enjoy the remaining weeks of these long, lazy summer days before Labor Day and the beginning of fall, here are some great opportunities to keep your business or organization top of mind with clients and business partners all month long. These are some upcoming holidays, events, and awareness dates coming up that you might want to have on your radar for promotional campaigns and giveaways—from quirky, fun occasions to more serious, meaningful remembrances.


Holidays, Events, and Awareness Days

August 5-21 – Rio Olympics 2016

The 2016 Summer Games are about to kick off in Rio, bringing thrilling athletic events to our Internet feeds and TVs. No doubt, sports fans will be excited to watch their favorite athletes compete on the world stage. Planning on following the Games? Get into the spirit with some Olympic style medals of your own or even a USOC Olympic car flag.

August 7 – Purple Heart Day

First created by General George Washington to recognize soldiers for exceptional military valor, and also considered the first military combat badge of the United States, the Purple Heart is still awarded to those who have served our country with great distinction and honor. If you know someone who has received a Purple Heart, it’s a fitting occasion to thank them for their service.

August 9 – National Book Lovers Day

Making progress on your summer reading list? Know someone who’s a bookworm? This annual observance day gives you carte blanche to find a cozy nook or a comfortable spot under a tree and while away the hours immersed in a good book. Treat the book lovers you know with some thoughtful book accessories including book lights, bookmarks, and bookends.

August 19 – World Humanitarian Day

First created by the United Nations in recognition of the 2003 bombing of the UN headquarters in Baghdad, Iraq, World Humanitarian Day is an opportunity to recognize the bravery of those who put themselves at risk in order to help others. It’s also a fitting occasion to note the importance and transformative impact of humanitarian work across the globe.

August 21 – Senior Citizens Day

Each year on August 21, Senior Citizens Day creates awareness about the importance of supporting America’s senior citizens and recognizing their achievements. Created by President Ronald Reagan in 1988, it is also intended to raise awareness about the social, health, and economic issues affecting senior citizens.

August 26 – Women’s Equality Day

We’ve all heard of International Women’s Day, but Women’s Equality Day is likely less well-known. Created in 1971, it commemorates the 1920 passage of the 19th Amendment to the U.S. Constitution, enfranchising women with the right to vote. It’s a great opportunity to recognize the strides women have made in participating in public life.

Awareness Weeks August 2016

August 1-7: Simplify Your Life Week. Have you been getting into the KonMari method of reducing clutter, originally popularized by Marie Kondo? Well then you might be interested in Simplify Your Life Week. Not only is it about eliminating clutter from your life, but in removing the obstacles that keep you from fully enjoying each day.

August 25-31: Be Kind to Humankind Week. These days, we all could use a little kindness in our lives. Be Kind to Humankind Week is an annual global celebration of kindness during which we can take steps to create a kinder world together. Here are our tips on how you can practice kindness and make small contributions of your own.

Awareness Months August 2016

– Family Fun Month

As a lot of families get ready to go on vacation or just spend some quality time together, Family Fun Month is a great occasion to celebrate the fun of being with family and creating some lasting memories—whether that’s exploring the outdoors, hanging out at home, or taking a trip.

Wondering if there are promotional products that might be a good fit for the season or a particular project or campaign you might have on your radar? Don’t hesitate to reach out to us for advice. If you have an idea in mind that might benefit from some creative brainstorming, we’d be happy to share some recommendations. Connect with us on Twitter and Facebook or call us at 877-881-6845 and we’ll be glad to advise you on custom branded promotional products that can represent your brand with style and grace.

New York does the Right Thing

NYC Mayor Michael Bloomberg walks away after presiding over the wedding of Jonathan Mintz (L), the city's consumer affairs commissioner, and John Feinblatt (C), a chief adviser to the mayor, as the newlyweds embrace their daughters. Source: Reuters

We’ve been going through a melter of a heat wave here in New York, and it’s likely you’ve been experiencing the same if you are in the US (and by the way, we’d like to know who and where you are, dear readers). Wafting through what was left of our wilting brains was Spike Lee’s Do The Right Thing where temperature is as much a character as Mookie, Sal and Radio Raheem. DJ Mr. Senor Love Daddy starts the films with the forecast: Hot, over 100 degrees…
So, on the day that our heat wave finally broke, New York did the right thing: The Marriage Equality Act, which was passed on June 24, 2011 by the New York State Legislature and signed by Governor Andrew Cuomo on the same day, was put into effect. We say Bravo New York and congratulations to all the newlyweds.

hand cranked flashlightDo you have something you’d like to say to the world? A mission? A position your company supports? A commemoration you’d like to remind people of? Why not let us help you create a great mobile communication platform that your customers and clients can take with them where ever they go? We think tote bags are the perfect medium for direct, person to person, communication. And we’ve got them in whatever size, shape, style and color you could possible want (or use our designDirect service  to modify an exiting item or create a new one from scratch).
Another approach to enlighten customers, clients, and/or the public is with a handy flashlight. We’ve got flashlights that run the gamut from solar and handcranked to your more traditional mini-mag light.

Janet Coleman (R) and Kawane Harris arrive at the City Clerk's Office to be legally married in New York. Source: REUTERS/Shannon Stapleton

If you want a real pick-me-up, see this slideshow of couples who married yesterday, Sunday, July 24, in New York City.

I [heart symbol] N Y

Tip #2: Brush up on Your First Aid

Retro first aid kit in tin box
As we near the end of our series matching Lifehacker’s Top 10 Outdoor Tips for a More Pleasant Summer list with some suggestions of our own for how to increase the summer pleasure quotient of clients, customers or hard-working staff, we offer a bandaid…
Well, actually, a first aid kit.
Or rather: many first aid kits to help keep your staff and customers safe in all seasons. Inside or out, summer or winter, it’s always a good idea to have a first aid kit on hand just in case accidents occur. And we’ve got a range of kits — from the cute Retro First Aid Tin to the Smart Medic — with lots of choices in between for you to choose from.

Also take a look at our June is Safety Month post for additional suggestions on staying safe.

A More Pleasant Summer…

image of bambooLifehacker recently posted a great Top 10 Outdoor Tips for a More Pleasant Summer list, chock full of great links on everything from how to shape the perfect burger to how to build a wood-burning hot tub for your backyard (if you have a backyard, which we don’t).

What better gift for clients, customers or hard-working staff than something to increase the pleasure quotient of their summers!

With that in mind, for each of the next ten days over the next few weeks, we’ll pair suggestions of our own with each of Lifehacker’s ten tips.


Tip #10 : Master the Art of Grilling
How about a sturdy yet pliable spatula with which to flip your burgers, and a nice long apron to keep those crackling burgers or steaks from staining your new madras shorts (or your oldest pair of jeans). You might also want to think about an all-in-one picnic set, complete with compartments for wine and salt shaker!


May is National Bike Safety Month

Ever wanted to share your passion for biking with your customers and staff? Or promote your organization or products at the same time as you encourage healthy, eco-friendly habits? May is National Bike Month and the perfect opportunity to encourage your staff and customers to start pedaling! And better yet, start pedaling safely and comfortably with our wide-selection custom branded bike products.

And for a view into the future (maybe) check out this lightweight flexible bike lock by TiGR. It’s not on the market yet so we haven’t tried it, but in form and function the “Titanium Lock as Cool as your Bike” looks very promising. Even if your bike isn’t that cool.

And for a charming view into the past check Cyclist’s Special produced by the British Rail film board in 1955.

Inspired? Want to participate in a Bike Month special event in your zip code? Find Bike Month Events from the League of American Bicyclists.

Calendar of Events: June

June - Great Outdoors Month, National Rose Month and National Candy Month
June is Great Outdoors Month. With that in mind, coming up with ideas to help promote your business or products can be as easy as taking a look out the window and letting your imagination run wild through the Great Outdoors possibilities that await you. Warm weather offers an opportunity to connect with your staff or reach out to new and existing customers. Are you planning a June picnic for staff? A lakeside team-building retreat? Looking for a new approach to client corporate gifts or other summertime promotional ideas? We can help you strategize the best ways to connect with your staff and/or reach out to new and existing customers.

In the US, June is also National Safety Month, National Rose Month and National Candy Month, which are all great launching points for new promotional campaigns that will give your brand increased visibility.

Flag Day June 14
Father’s Day June 21
World Environment Day June 1 – 7
National Business Etiquette Week June 14
Families in Business Week June 10 – 14

Need some ideas? Drop us a line!

Happy Earth Day!

Kermit was wrong… it’s easy bein’ green!  If you’re looking for ways to get green with your branding and promotional campaigns look no further. We have a range of eco-friendly promotional items from sustainable and biodegradable to organic and everything in between. Get in touch with us and we’ll help you find items that work with your message or brand.

For ideas on how you can get involved in the solutions to the problems facing our planet, head over to US EPA’s- Earth Day site, or Wiki How’s Celebrate Earthday page.

But don’t let it end there: Earth Day should be every day.

Happy Earth Day from Branding Ideas℠!

Calendar of Events: May

May is chockfull of holidays and observances you can tie-in to promote your business, organization, product or brand. Special occasions give you the chance to connect with your community, attract new and prospective customers, and build stronger relationships and a stronger brand.  May is Heal the Children Month, Clean Air Month, and Family Wellness Month. And here are more daily and weekly observances that might trigger some ideas:

May 3 – 9: Goodwill Industries Week
May 4 – 10: Public Service Recognition Week
May 6-12:  National Nurses Week
May 8: World Red Cross Day
May 9 – 17: National Tourism Week
May 10: Mothers Day
May 11 – 17: National Tran

Need help coming up with some ideas? Let us know!

QR Codes: Scavenger Hunts

By now you probably already know that Quick Response codes are two-dimensional codes similar to traditional bar codes that, when scanned by your mobile phone’s camera, can be decoded using downloadable software. We’ve talked about some basic ways you can use QR codes to promote your product or business – or even yourself – and there are potentially countless other creatives ways to use this new technology. Spring is officially here, and who doesn’t love a fun scavenger hunt? In an eggshell, hunters can search for printed QR codes throughout a building, city or other location and redeem digital prizes for finding them. This is a fun way for a small business to boost its brand exposure locally.

Need some ideas for how you can use QR codes to boost your online presence, or got some ideas we haven’t thought of that you’d like to share? Let us know!