Branding Ideas has been compiling monthly lists of possible occasions worth celebrating this summer. Remember to always seek out holidays and special occasions that fit with your business’s brand and message. August is Black Business Month, so if you’re a black business owner, now is the perfect time to toot your own horn and celebrate your success by offering a special promotion to long-time customers or just use it as an excuse to promote your brand or new product. August is also Children’s Eye Health & Safety Month and National Immunization Awareness Month, so if your business is directly related to children, this is a great month to help spread the word about health, safety and immunization while at the same time gaining exposure for your brand. Here are August’s other weekly and daily observances:

August 2nd – 8th National Clown Week
August 2nd – 8th Single Working Women’s Week
August 4th National Night Out
August 7th Professional Speakers Day
August 8th – 16th Elvis Week
August 16th – 22nd National Aviation Week
August 21st Senior Citizen’s Day
August 25th – 31st Be Kind to Humankind Week