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Celebrating Accomplishments with Awards

As 2016 draws to a close, many of you may be in the midst of planning a holiday party or end of year party. Traditionally, this is a time of year when many businesses, organizations, schools, and nonprofits take a moment to celebrate their milestones—and that includes recognizing exceptional contributions or achievements. One way to do so is with by giving your staff, business partners, colleagues, or honorees a thoughtful holiday gift. Another way to honor hard work and loyalty is through special awards, plaques, or certificates.

If you’re giving awards out to your top dealers or franchisees, who’ve made great successes in advancing your business, or if you’re recognizing the accomplishments made at your nonprofit, school, or other organization, we’re here to help you choose an appropriate way to celebrate. If you need a way to recognize members at an end of year industry event for your trade association, professional organization, clubs, school or organization, we can help you find an award that stands out.

Here are a few special mementos you may find fitting for any of these occasions:

#1. Paperweights
Both strikingly gorgeous and useful, crystal paperweights are a great reminder to your employees, business partners, colleagues, or honorees of how much they are valued. With your logo appearing alongside words of recognition and achievement, this attractive gift will be a stately presence on any desk, bringing smiles year-round.
#2. Plaques


If you want to recognize someone’s accomplishments, a plaque is a good choice. There are many decoration and branding options available, allowing your organization to craft a meaningful message in honor of the occasion. It will likely find a place of honor on that person’s office or cubicle wall, reminding them each day of how much they are appreciated.
#3. Crystal Awards


These glittering awards aren’t just for awards shows you see on TV. They are also perfect for a major occasion such as a holiday party or a gala in which you are honoring and celebrating the accomplishments of your team. A crystal award is an enduring symbol of the esteem in which you hold your awardee, and it will be cherished for years to come.
#4. Trophy Cups


As sports fans know well (especially hockey fans with their Stanley Cup), a trophy cup represents the pinnacle of achievement and success. If there is someone you know who has truly excelled in their role, surpassing all expectations or perhaps having contributed a lifetime’s worth of career accomplishments, this is an elegant and memorable way to honor them.

There are, of course, many other varieties and versions of the awards you see here—this is just a curated list to get you started. If you’re thinking about what gifts to get your employees, colleagues, clients, or honorees in a more general sense, check out our tips on corporate holiday gift-giving. We also have some pointers on how to plan a holiday or year-end party that everyone will enjoy.

Wondering if there are other kinds of awards that might be a good choice for a holiday party or other occasion you have in mind? Don’t hesitate to reach out to us for advice. If you could benefit from some creative and collaborative brainstorming, we’d be happy to share some recommendations. Connect with us on Twitter and Facebook or call us at 877-881-6845 and we’ll be glad to advise you on custom branded promotional products that can represent your brand with style and grace.

The Power of the Golden Ticket

Many of our clients have been asking us about new and affordable ways of continuing to effectively brand their businesses and projects without breaking the bank during these difficult economic times. As the old saying goes, out of crisis comes opportunity, and we here at Branding Ideas think there’s a unique opportunity to do what we’ve always strove to do, brand on a budget, while at the same time building your clientele in both size and loyalty. While the news coming out of Washington and Wall Street hasn’t exactly been encouraging in recent weeks, the fact is that most people are still working, still making money, and still relatively willing to spend it if the price is right. Money hasn’t simply evaporated; people are just hanging onto it. The trick is to find new ways of getting new customers to make the first step through the proverbial door and existing customers to feel more confident in your product, project or business.

On a recent episode of NBC’s sitcom The Office, Steve Carrell is inspired by the golden ticket promotion from Willy Wonka and the Chocolate Factory and sticks five 10%-off-for-a-year coupons in boxes being shipping to clients. All five boxes accidentally get shipped to the company’s biggest client, which is potentially a financial disaster until the client, so grateful for the discount, signs on exclusively with the company. Now, we’re not suggesting you attempt something that risky, but some companies (like Aveda, Baskin Robbins, Ponderosa, California’s Pizza Kitchen, Children’s Place and Toys ‘R Us) are offering gift coupons and free products to customers who join or are already a part of special club. Part of Dairy Queen’s Blizzard Fan Club? Get a freebee on your next visit! It’s a tried-and-true promotional technique and we think it’s one that could work wonders right now. You can create your own program using custom printed membership cards with your own company branding or consider thanking your clients with discount rewards cards for things like music downloads, DVDs, restaurant discounts. Not only will you be spreading some good will, but a casual customer could become a lifetime one—and when the economy starts to turn around, that could be a very golden thing.