Branding Ideas℠

QR Codes: Advertising

If you live in a metropolitan area, you’ve no doubt seen Quick Response codes on billboards, subway banners, and other highly visible advertising. You may have also seen them in those old fashioned things called print ads. QR codes are a fantastic way to translate your offline presence with your online branding plan. And like online advertising, QR codes are a great way to track the visibility and success of your print ads, though you should note that some users may have privacy concerns. Either way, not only are you communicating with present and prospective consumers, you’re gathering data to determine the most cost-effective way to reach them. Whether you’re a local business or have a more national presence, using QR codes are a great way to expand your reach!

Read about more way to use QR codes here.


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