Branding Ideas℠

USB 101: Why Do Flash Drive Prices Fluctuate?

The average price for a USB flash drive is in a constant state of flux. Branding Ideas wanted to find out why. After doing some research and talking to some of our key suppliers, we discovered that the answer is quite simple: Prices fluctuate based on supply and demand. There are only a small handful of companies who manufacture flash memory chips. These memory chips are used in a variety of electronic devices, including computers, portable MP3 players, cell phones, and even medical equipment. And of course, USB drives. When a new product is being manufactured and put on the market for mass consumption, like Apple’s iPhone or iTouch, flash memory manufacturers are flooded with large orders and prices go up across the board. One of our partners even likened the flash drive market to the stock market. So why aren’t more electronic manufacturing companies getting in on the action? That’s a good question and one we’re pondering too. If we figure it out, you’ll be the first to know!

To find out current pricing and the latest branding options on USB drives today, drop us a line!


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